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The Devil Wears Data
@TheDevilWearsDataTracked since May 2026
Observed Aug 14, 2026 · staleModeled revenue
I tell stories about the business of the things you wear..
How Patreon Signal reads this profile
Identity, tiers, posts, and visible counts come from the latest public Patreon observation. Growth compares available public snapshots. Revenue is labeled observed only when Patreon exposes it; otherwise it is modeled from public membership and tier signals.
Paid members
Unavailable
growth unavailable
Total audience
Unavailable
not publicly listed
Monthly gross
Unavailable
Starting price
$2/mo
5 membership tiers
Membership tiers
Pricing and benefits captured publicly
Patreon is not exposing patron counts by tier for this creator, so this section shows public prices and benefits only.
$0/moFreePublic prices and benefits only
$2/moBoard MemberGeneral support for my channel. You have my eternal gratitude and will receive my free newsletter whenever I post a new video!
$6/moAngelThis "angel investor" tier is for anyone who wants to support the growth of my channel and my work, while receiving some perks in exchange!Ad-free episodes (no ads in the beginning, no ads in the middle of the episode...no ads!)Polls exclusive to Patreon members (which will have influence over story direction)My eternal gratitude because this supports the growth of my channel!
$13/moVCThe "VC" tier is designed for anyone who wants to support my work and get access to behind-the-scenes footage. Your seat in The DWD boardroom includes:All of the perks of the previous tierExtended interview footage that didn't make it into the final videoRough cuts and edits that didn't make it into the final videoMembers-only exclusive posts (for example, showing you research that didn't make it into the final video)
$20/moManaging DirectorThe "Managing Director" tier is for anyone who:Wants all of the perks of the previous tierWants credit in the show notes and YouTube bio of my videos
Growth signals — The Devil Wears Data
Unavailable
Membershippaid members unavailable
010
May 202616 weeks trackedNow
The Devil Wears Datamembers unavailable · revenue unavailable
The chart only uses The Devil Wears Data's observed public history. Comparison peers are listed below, but comparable trend series are not available yet.
Creator comparisons
5 creators shownWhere The Devil Wears Data ranks
Compare within
Not enough data0 of 7 cohort creators measured
30-day member gain in Recommended cohort
Semantic matches are not ready, so this fixed cohort uses the best available category, audience, pricing, and cadence evidence.
The Devil Wears Data does not yet have a comparable public 30-day member gain. 0 of 7 cohort creators are measured for this metric.Ranking data · includes stale rows| Rank | Creator and why included | 30-day member gain | Gap vs The Devil Wears Data | Freshness |
|---|---|---|---|---|
| Not ranked | The Devil Wears DataProfilePodcasts30-day member gain position in Recommended cohort | Public count unavailable | Reference | Aug 14, 2026Stale |
| Not ranked |  Joanna Penn, The Creative PennPodcastsCategory, audience, pricing & cadence | Public count unavailable | Not comparable | Aug 14, 2026 |
| Not ranked |  The Delta FlyersPodcastsCategory, audience, pricing & cadence | Public count unavailable | Not comparable | Aug 14, 2026 |
| Not ranked |  The Den by Bears Fan TVPodcastsCategory, audience, pricing & cadence | Public count unavailable | Not comparable | Aug 14, 2026 |
| Not ranked |  The Dollop - An American History PodcastPodcastsCategory, audience, pricing & cadence | Public count unavailable | Not comparable | Aug 14, 2026 |
The rank uses the full fixed cohort. This table shows up to five creators around The Devil Wears Data; the coverage summary above still counts everyone.
What they publish
Recent posts
20Posts total0 postsLast month75%Members-only
Previews available for 20 posts
Audio Latest post$2 tier & upSecondhand fashion consumers exhibit fast fashion behaviors - link to full study
Hi all, This week on my YouTube channel, I unpacked a new study out of Yale University that suggests secondhand shoppers may exhibit consump
mayo 1 0 likes 0 comments[Early access] Rhode is doing well so why are investors unhappy?You're receiving this video early for being a Patreon member! Thank you! You probably already know this by now, but earlier this year, elfAudioNov 22, 2025Public 0 0
Rhode versus Kylie Cosmetics, ad-free episodeRhode versus Kylie Cosmetics, full ad-free episode!ArticleJun 30, 2025$2 tier & up 0 0
Top M&A deals globally by deal size (from 2014 to now)These are the top M&A deals globally for the past 11 years. This data goes up to June 2025. Kylie Cosmetics surprisingly falls far belowArticleJun 30, 2025$2 tier & up 0 0
Top beauty M&A deals in the United States (2014 to now)A list of US specific M&A deals in the last 11 years. Minus a few deals from the UK and Canada, this list isn't that different from theArticleJun 30, 2025$2 tier & up 0 0
Why do beauty brands lose their soul after getting acquired? What changes?Rich Gersten, who has spent 25 years in the industry, answers what happens after a brand gets acquired by a larger company.ArticleJun 30, 2025$2 tier & up 0 0
How often do celebrity beauty brands succeed? Rich Gersten, co-founder and managing director of True Beauty Ventures answers.Rich Gersten has been in the industry for decades, and has seen a shift in the type of beauty brands that make it big now. He talks about soAudioJun 30, 2025$2 tier & up 0 0
Why is Aritzia doing SO well?!1 post Why is Aritzia doing SO well?! Oct 2, 2025 1AudioOct 2, 2025Public 0 0
New Data Reveals a Big Problem With Thrift ShoppingLocked New Data Reveals a Big Problem With Thrift Shopping May 12 1ArticleMay 12$2 tier & up 0 0
Beauty brands had it rough in 2025Hi all, It was a tough year for beauty companies with tariffs, competition, and a general beauty market cooldown. So I decided to analyze soAudioDec 30, 2025$2 tier & up 0 0
Fashion and beauty influencers are under threat. Now what?Locked Fashion and beauty influencers are under threat. Now what? Nov 5, 2025 1ArticleNov 5, 2025$2 tier & up 0 0
What would you like to see here beyond what's available?What other perks would you like to see in the future?ArticleJun 30, 2025Public 0 0
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