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Writing

Estée Laundry

@EsteelaundryTracked since May 2026

creating ad-free/non-sponsored content on changing the beauty in.

Observed Aug 13, 2026 · stalePublic earnings
Paid members
73
−4.7% · 30-day rate from 17 observed days
Total audience
1,012
incl. free followers
Observed monthly earnings
$445
Starting price
$8/mo
2 membership tiers

Where the 1,004 observed tier members sit

Membership tiers
$093.5%

Largest observed tier is $0 Free. Tier totals include free-tier members and come from the Aug 13, 2026 public snapshot, so they do not reconcile to the paid-member total.

$0/moFree93993.5% of observed tier members
$8/moLaundrite Insider656.5% of observed tier members
Growth signals: Estée Laundry
−4.7%

73 paid members · 30-day rate from 17 observed days

Membership
878073
May 202617 weeks trackedNow
Estée Laundry73 members · $445/mo

The chart only uses Estée Laundry's observed public history. Comparison peers are listed below, but comparable trend series are not available yet.

Where Estée Laundry ranks

Creator comparisons
3 creators shown
#3of 3 measured
Estimated gross in Recommended cohort

Semantic matches are not ready, so this fixed cohort uses the best available category, audience, pricing, and cadence evidence.

Ranking data · includes stale rows
Estée Laundry's estimated gross rank in Recommended cohort
RankCreator and why includedEstimated grossGap vs Estée LaundryFreshness
#1
Geeta DayalWritingCategory, audience, pricing & cadence
$760$315 moreAug 13, 2026
#2
Joe the Quilter CunninghamWritingCategory, audience, pricing & cadence
$648$202 moreAug 13, 2026
#3
Estée LaundryProfileWritingEstimated gross position in Recommended cohort
$445ReferenceAug 13, 2026Stale

The rank uses the full fixed cohort. This table shows up to five creators around Estée Laundry; the coverage summary above still counts everyone.

Recent posts

What they publish
56Profile posts0 postsLast month100%Members-only

Previews available for 25 of 56 posts

Article Latest post$8 tier & upGwyneth Paltrow Built Goop on Outrage. Can It Survive This?

Gwyneth Paltrow has spent years turning expensive, polished detachment into a personal brand. But her latest campaign may be testing how much detachment the public is willing to tolerate.

June 16 0 likes 0 comments
Allies of Skin: The Cost of Saying NothingLast week, indie skincare brand Allies of Skin, which some critics liken to an overpriced take on Paula's Choice, found itself at the centre of a wider debate about whether beauty brand founders can really “stay out of politics” in 2026.ArticleMay 12$8 tier & up 0 0"I Did Not Sell Myself." But Did She? On Jo Malone & Estée LauderWe asked our followers a simple question: "A founder vs. the company that owns her name. Whose side are you on?" Team Jo or Team ELC.ArticleApril 15$8 tier & up 0 0Unlock with membership Buy post $7 Share Gift LockedNo public preview was captured for this post.Article4d ago$8 tier & up 0 0The Epstein–Lauder ConnectionWhen the Department of Justice released additional Epstein communications in January 2026, Ronald S. Lauder's name appeared more than 900 times across the released material, placing him deep within Epstein's network years after Epstein's 2008 conviction.ImageFebruary 19$8 tier & up 0 015 beauty trends for 2026. What we cosign and what we don’t.Soft, diffused makeup finishes are replacing sharp contour and hyper-definition, favoring looks that feel more human on camera and IRL.ArticleJanuary 14$8 tier & up 0 0The "curse" of Conglomerates + More DMsAfter we shared a clip from a podcast discussing the so-called “curse” of Estée Lauder acquisitions, our DMs flooded in. Former employees, industry insiders and long-time consumers weighed in, not just on Estée Lauder but on a wider pattern across beauty conglomerates.ArticleDec 29, 2025$8 tier & up 0 0Are beauty companies discriminating against women? (More DMs)No public preview was captured for this post.ArticleDec 18, 2025$8 tier & up 0 0Join to unlock Share Gift LockedNo public preview was captured for this post.Article4d ago$8 tier & up 0 02 1 Share Gift LockedNo public preview was captured for this post.Article4d ago$8 tier & up 0 1Unlock with membership Buy post $5 Share Gift LockedNo public preview was captured for this post.Article4d ago$8 tier & up 0 0Laundry Service: A Conscious Black FridayBlack Friday has its moments, though the hype often encourages buying more than we actually need, which is exactly what the industry wants. The pressure, the timers, the bonus gifts, the urgency to check out… it all adds up. In the past we stayed out of Black Friday altogether. This year we’ve taken a slower and more deliberate approach.ArticleNov 26, 2025$8 tier & up 0 0
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